CurlyTreats - Saturday 26 October 2019

FREE Community Expo Entry | £20 (+ Fees) Full Access Conference + Event Bag

Conveniently located in West London, the UK’s largest natural hair event comes to the iconic Novotel London Hammersmith for our flagship event that attracts thousands of visitors.

All your hair shopping and educational experience under one roof. Join educational hair care and styling sessions that inspires positivity, joy and actions for community building.

Visitors of this year’s event can see the latest products and services showcased by leading natural hair, beauty and fashion exhibitors across the UK and internationally.

Surround yourself by an innovative collective of visitors who embrace their natural hair textures. As well as visitors who are curious about becoming natural.

CurlyTreats, together we celebrate, together we empower!
It's a motion of perception towards empowering the curly hair narrative.

NOVOTEL London Hammersmith

Hammersmith International Ctre 1, Shortlands, London W6 8DR

Pop-up Shops

Over 40 natural hair, beauty and fashion brands at CURLYTREATS.

2018 Photo Recap

NHS Blood Donation

Register to be a blood donor, give blood and save lives.

Currently, only 1% of people who give blood in England are black. Over 40,000 black donors of all blood groups are needed to meet growing demand for better-matched blood and a special subtype of blood more common in black people. Having the right mix of donors and blood types is essential to help meet the needs of all patients who need lifesaving treatments.

You won’t miss it when you give it; but patients could miss it if you don’t. Do something amazing and save or improve up to three lives by giving blood. Find how you can become a blood donor by visiting NHS Blood at CurlyTreats.

Most frequently asked questions

You’ve got questions about CurlyTreats. We’ve got the answers.

CurlyTreats Natural Hair Event at Novotel London Hammersmith will be held on the 26 October 2019. The opening times are 11am to 7pm. The address is Novotel London Hammersmith, Hammersmith International Ctre 1, Shortlands, London W6 8DR

The venue is just a 3-minute walk from Hammersmith Underground Station and less than 20-minutes travel from Central London, escaping the Central London Congestion Zone and it is ideally located to access all the main shopping areas. Hammersmith station operates on the Hammersmith & City line. Hammersmith Broadway Underground operates on the District and Piccadilly lines. Both these stations are located in Travelcard Zone 2.

Parking is available at the venue. Parking is charged at an hourly rate.

To exhibit at this event, apply to exhibit here. Limited spaces available.

Community tickets are FREE. Community ticket is a complimentary General Admission ticket to CURLYTREATS® community expo. Access to the natural hair, beauty and fashion exhibitors. Entry based on capacity. No re-entry. No access to scheduled activities.

Want the full experience? Conference ticket gives full access to CURLYTREATS® for £20 plus fees. Access to all main stage hair care and styling educational conference sessions. Access to the natural hair, beauty and fashion exhibitors. Guaranteed re-entry. Event bag. Access to scheduled activities.

Conference ticket are guaranteed re-entry into the event.

Community ticket holders are not guaranteed re-entry into the event.

You're going to love this event. Conference tickets are refundable within 7 days of purchase. Tickets used to access the event are not refundable.

  • ⭐⭐⭐⭐⭐ What an amazing event! Fantastic selection of products, advice, workshops and talks. It was so informative, I came away feeling so empowered! Can't wait for next year's event!
  • ⭐⭐⭐⭐ Nice to attend a hair festival that celebrates natural hair. If you’re newly natural it’s such an empowering event. Can’t believe I only found out about it this year!

What Customers Said...

They love it. Here are just some of what the previous visitors had to say!


The event was very well organised. It showcased professionals that had a wealth of knowledge which they happily shared.It hosted a large selection of natural organic hair companies that were passionate in growing the black market and businesses.There were also some talented artists and jewellers which had some great pieces of work. Great selection of workshops and seminars so you were able to gain knowledge and still enjoy your self. Lovely atmosphere,which allowed me saunter through without feeling tense. l would highly recommend it to anyone wanting to gain knowledge, purchase great products whilst integrating with their community. Can't wait to come again!! Blessings to all the promoters. Keep up your great work
Definitely enjoyed it. First time attending and will be back next year. Congrats to all those involved and to you Shirvina. Hard work was worth it.

Diane Richards

You got to let people know when they’ve done a job well done. You never brighten your own light by trying to dim the light of others. I had to let this talented woman know how fantastic her event was yesterday, even if it did mean waking up at 5am. 😫 It was so beautiful to see all the support & all the vendors at yesterday’s @CurlyTreatsFest. If you missed it, you missed out big time. Shirvina & your team, I cannot sing your praises enough on such an amazing event.

Butterflyy Bliss

Thanks for a fabulous day with great ideas saw some amazingly beautiful black women rocking amazing natural hairstyles
Dee Bells

Dee Bells

Thank you all for organising, cannot wait for the next event . Great program, it was so needed and awesome, my 4 year old daughter loved it.
Shameika Nikai Eccleston

Shameika Nikai Eccleston

Bigger and better than last year, Well done and thank you!
Yve Yve

Yve Yve

Thank you for organising a great event. I will be back...I have already reordered some of the skincare products that I bought as I love them so much.
Diane Kidd

Diane Kidd

I just want to say a massive big up and thank you to the one that is Shirvina, Director of CurlyTreats Fest and her team for allowing me to organise the fashion show and deliver a workshop on 'Dressing For Your Body Shape' at her fabulous event. What a great turn out, what a great atmosphere, what a great team. The vendors, models and volunteers all coming together for the greater good. Sisterhood at its best on so many levels. Girl I salute you. Much love Yves 😘

Yvonne Phillip

Thank you to everyone who visited our stand at CurlyTreats Fest and attended our workshop on styling kids’ hair and our Q&A session on miseducation of afro hair! We had an incredible time meeting you and chatting all things natural hair! 😍 Can you believe we completely sold out of Smooth and Sheen before the end of the event 🤣


Had an amazing time yesterday at CurlyTreats Fest teaching a children’s workshop, doing some live painting and selling some of my creations… It was lovely meeting so many wonderful people.

Cherelle Morris

Shouts out to Shirvina and team for a successful and well-organized event!

Bourn Beautiful

An event not to be miss. So much love and knowledge and greatness in one place. Make sure u make it next year. Don’t miss out! CurlyTreats Fest.

Missy Bee London

Well done for another successful CurlyTreats Festival. This was my first time and it was a great opportunity to experience all of black excellence, support independent brands and network with like minded people.

Dominique Lescott

The event was absolutely amazing. Had such a great time meeting and talking with all the wonderful woman...We had great discussions on all related to womb health to yoni steaming, Yoni eggs, menstrual health, motherhood, self-care, pregnancy, birth, teenage health, crystals. I tell you, we all had something to learn and share which is how is should be, right?


Had the most amazing time at CurlyTreats Festival. An amazing UK forum for Black-Owned Businesses, catering for skin, hair, cultural and lots of other beautiful things. Skin & hair right up my street! So many amazing business owners and products!

Eugenia Shaw

We’ve had a whale of a time at CurlyTreats Fest and to crown it all we’ve won three CurlyTreats Excellence Awards for Best Moisturiser for our Curl Activator Cream and Best Conditioner for our Sulphate Free Hydrating Conditioner and our brand ambassador and educator #AnastasiaChikezie won the Best Hairstylist. Thank you all for voting for us!

Cantu Beauty

Thank you to the awesome Shirvina for creating this platform to reach and teach others.

Dayna Byfield

CurlyTreats Festival 2018 was an absolute blast!

The Curly Closet

I met the most motivating and wonderful people #CurlyTreatsFestival and I’m just so thankful I can share my journey with you guys and spread a positive message that I think we all need sometimes. I hope all attendees were inspired and enjoyed the #CurlyTreats Festival.

Hannah The Amputee, Lifestyle blogger

We won the #CurlyTreatsFest Influencer of the year award! Thank you to everyone who voted for us, we truly appreciate each and everyone of you! It's such an honour to be recognised! We do this for our people✊🏽 WE LOVE YOU ALL!


A big shout to Shirvina on the massive success of the 2018 London - CurlyTreats Fest: UK's Natural Hair & Beauty Event. It great to see such an expanse of excellence amongst the black hair and beauty community. Ace Of Jacks Entertainments & Media's Adrian Chambers (Ace Of Jacks) & Leeman Robinson (Senior Nobleman) were honoured to be part of momentous event and meet such inspiring people. We hope we provided the right vibe. Congrats to all the award winners. Roll on 2019.
Ace of Jacks

Ace Of Jacks

I just want to congratulate Shirvina for putting on a beautiful event. There was vendors from all over the vibes was amazing if you were there, I'm sure you didn't leave empty handed.

Butterfly Hairstyles

Krista Carnegie

Had an amazing time yesterday CurlyTreats Fest with Influencers of the Year Curlture Such a fab event by Shirvina
The place to be today! #CurlyTreatsLondon - It's lovely and refreshing seeing so many natural styles together with us celebrating the diversity of our hair and styles. I'm lovin' it!

Beautifully Fawmed


CurlyTreats Fest thank you for another year of hairstories.
Lidiaana Gh

Lidiaana Gh

Thank you soooooo much for and my ‘Shégitu - Sensual Dance for Ladies’ Queens had the best time of our lives. Your staff, the location, the vibes, the people...everything was 100%...thank you and all the best to you.
Charmaine Simpson

Charmaine Simpson

Had a great time spending and networking with my big sister Delphia. Saw some people I hadn't seen in ages. Well done Shirvina!

Butterflyy Bliss

Queen well done on such a successful event. It’s the first time I’ve done CurlyTreats & had never heard about it before, but I wouldn’t hesitate for a moment to be a vendor again next year or be at any other event you are hosting. No wonder it was a sellout event. The whole concept is amazing. Your organisation, understanding & attention to detail was A1 & professional from your initial email to me to the very end of the event yesterday.
I wanted to personally thank you for enabling this opportunity - it was a really busy, lively and such fun day out for both the visitors and vendors! Long day but so worth it. It was a great opportunity for me to meet in person some customers who support my brand and also make new ones too. We were practically sold out of goods at the end of the day! Thanks again for organising this essential festival.

Nicola Lespeare

Natasha Edwards

Tasha'sChic Boutique
I had a brilliant day and I look forward to next year's event.
It was really nice to see such a positive event and meet so many new vendors. Thank you for the goody bag too.

Cacherel Jules

The event was a such a great turnout and it was good to see people who were happy to support black businesses all in one location. The level of organisation was spectacular and your assistance was provided when needed, considering how busy you were you still had time for your customers, its much appreciated. A massive thank you and well done.

Rashida Mtungi

Thank you greatly for putting on such a brilliant event. I loved every minute of it of playing such a significant part in it. It was such an awesome experience. I have heard nothing but praise from those who attended and many people were saying how you should make this a regular event, even every 6 months. Your hand picked team of volunteers and coordinators were an absolute pleasure to work with and each one was inspiring in their own unique way. You are a true inspiration to many and exude the characteristics of a humble leader who is building a growing empire that serves and educates many. I will continue to support CurlyTreats Festival and all of your future events that you have in the pipeline. You rock.

Grace Nelson

1 Less Stress Connect
CurlyTreats was a very informative and friendly event. I would recommend to all women with natural hair and will be going back.


As someone who has done event planning, I am sometimes hard to impress but it was a pleasure to attend this event for the curly community. The programme had something for everyone with high quality speakers, workshops and exhibitors. I can't wait until next year!

Marva Carty

CurlyTreats Fest is a great opportunity to shop with independent businesses as well as bigger brands. It was educational and empowering to be surrounded by like-minded people.

Dominique Lescott

Everything I needed to know about natural black hair and how to care for it was there! Great workshops, great stalls to buy products.Even having discounted prices compared to shops. Samples to try and buy next time. Accessories and clothes to buy. A real 'treat'. A definite date to mark in your calendar, annually.


Did I tell you I had fun! I really had fun with all the awesome music being placed all day.

Simply Go Natural Cosmetics

The event was very interesting lots of helpful tips and advice for natural hair maintenance. Would recommend that you grab your tickets early though as they sell out fast. Nice event.