The haircare brand, Pantene has joined the fight against hair discrimination in the UK. Their new campaign My Hair Won’t Be Silenced aims to reduce discrimination against people with afro hair by 2025. Dr Rolanda Wilkerson PhD, Pantene’s Principle Hair Scientist and Creator of Pantene Gold Series stated: “Products tailored to protect Afro hair are
Young Black activists from the Advocacy Academy created the ‘Halo Code’ campaign pledge to fight against hair discrimination.
Project Embrace’s #Afrovisibility campaign is an outdoor campaign featuring powerful images of black women wearing their afro hair in natural, unapologetic styles.
The 1st Project Embrace campaign focuses on us as Black women and our natural hair. Project Embrace’s vision is to make afro-textured hair more visible and seen as beautiful hair in the mainstream media.